Since joining Motive I’ve recognised that a lot of my strengths lie in consumer PR especially around lifestyle based clients.
Everyday is different. Some days I’ll find myself writing press releases, communicating with clients and journalists and meeting different content deadlines and others I’ll be searching for coverage from previous campaigns and press releases.
The best thing about working here is the team and the collaborative and supportive culture. I also love the incredibly varied client mix. You really do become an expert in so many different sectors from fashion to food and travel to home interiors. It really helps to keep things interesting and there's always new stuff to learn.
.jpg)
PR Exec Annika explores the PR tactics subscription box businesses can use to rocket their product into the media.
.jpg)
Junior PR Exec Annika has just graduated, and is sharing her top tips for kickstarting a career in PR.
