Kirke Viira

Senior Account Executive
Well travelled Account Manager who's always cool in a crisis. Speaks four languages: Estonian, English, Russian and Spanish.

I discovered that public relations was the module I was most passionate about, so I decided to get some experience in the industry. I was offered a work experience placement at Motive PR and after the amazing experience I had, I was certain I wanted to pursue a career in PR. Now I’m a Junior PR Exec here at Motive and I couldn’t be happier. I enjoy writing press releases and getting media coverage for our clients fills me with joy and sense of accomplishment.

In my free time I enjoy hitting the gym, reading books and listening to true crime podcasts. What I love the most is travelling around the world and spending time with my friends and family.

ARTICLES by

Kirke Viira

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How to choose the right keywords

How to choose the right keywords

Key-words - the clue's in the name. The right words can help turn the key and open the door to higher levels of organic traffic and better search rankings. But how do you select them?

How to choose the right keywords
Kirke Viira
Senior Account Executive
SEO copywriting for algorithm and audience

SEO copywriting for algorithm and audience

Online copywriting should strike the perfect balance between search engine optimisation and audience engagement. This post offers some tips on getting it right.

SEO copywriting for algorithm and audience
Kirke Viira
Senior Account Executive
How to Build a Media List for PR

How to Build a Media List for PR

Winning media coverage and links is a lot easier if you target the right contacts. This post explains how to go about building a media list.

How to Build a Media List for PR
Kirke Viira
Senior Account Executive
After winning Gold at the CIPR Midland Pride Awards we are officially the Small PR Consultancy of the Year, but we don't plan on being small forever. That's why we are looking for great people to be a part of our success story.

In return we offer flexible working, generous pay and benefits along with a fun, creative and supportive culture.
You'll be working on award-winning, creative digital PR and content marketing campaigns that get people talking, clicking and sharing.  

We are based close to Nottingham city centre in our own modern office building, right by a tram stop.
As part of team Motive you'll enjoy regular team lunches, nights out and away days.
If you're switched-on, straight talking and brimming with ideas we'd love to hear from you: join@MotivePR.co.uk

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