Is there a magic number of links which will pretty much guarantee a Page One Google listing? We investigate.
Clearly defining your target audience is crucial to PR success. This post explains why.
Every PR campaign is different. This post explains the difference between trade and consumer PR.
In this post Annika advises students and graduates how to use their network to their advantage.
Find out how setting up online competitions and giveaways can increase your brand awareness and introduce your brand to a much wider audience.
In this post we identify the key things to consider before embarking on on a video project.
Understanding the differences between PR and advertising is essential. Emma explains all in this post.
We've taken a deep dive into the Twitter accounts of every MP in Westminster with some surprising results.
You've spent hours crafting a perfect press release but when it's issued - tumbleweed. Here's 7 reasons why.
In this post Kirke looks at five ways social media tools can help you to manage your social accounts.
The essential information that will help a prospective agency make the most of your PR activity.
In this post Emma considers why it is so important to distinguish a trend from a fad and how to use Google Trends to do so.
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